Retention is the new acquisition. Increasing customer retention by just 5% can increase profits by 25% to 95%. Here is your roadmap to a loyal client base.
1. Go Digital with Loyalty Points
Punch cards get lost. Digital points live in the customer's pocket (or phone).
With QTick, you can assign points automatically for every service booked. 100 points = $10 off. It’s simple, transparent, and addictive. Clients will book just to reach that next reward tier.
2. Hyper-Personalization
"Hi [Name]" is not personalization. Knowing that they prefer the lavender oil over the eucalyptus is.
Use your CRM to tag client preferences. When they book their next massage, have the room prepped exactly how they like it. This level of care makes you irreplaceable.
3. The Membership Model
Recurring revenue is the holy grail. Offer a VIP Membership: $89/month for one 60-minute massage + 10% off retail products.
Memberships ensure you see that client at least once a month, and they are more likely to buy products since they get a "member exclusive" discount.
4. Close the Feedback Loop
A client who complains is a gift—they are telling you how to keep them. A client who says nothing and never returns is a tragedy.
Send an automated feedback request 1 hour after the appointment. If they rate 5 stars, ask for a Google Review. If they rate 3 stars or less, alert the manager immediately to fix the issue before they vent online.
Keep your clients coming back
QTick's loyalty and membership tools are designed to build sticky, profitable relationships.
Build Loyalty Today